See how well you're doing. Benchmark against competitors. Change tactics on a dime.
What You Can Do
Analyze anything and everything.
Track and evaluate company, product and spokespeople mentions, monitor issue response, check on industry trends, and track competitors.
Automatically see the prominence
of your message and keywords within your coverage.
Automatically determine tone of coverage.
You'll see the good and the bad, and learn quickly if there are any trends in sentiment.
Use existing reporting or create custom reports.
More than 70 out-of-the-box reports get you up and running right now. Or easily create reports around what's important to you.
Measure traditional and social media.
Finally! An analysis tool that measures social media alongside of traditional PR. That's blog posts and comments, tweets and retweets, mentions, fans - you name it. Track social media and traditional media and their impact on each other.
Benchmark
your public relations results against competitors.
Change tactics and strategy quickly
by watching the impact of your efforts.
Access real-time analysis on your PR activities, programs and campaigns.
Analyze and measure the impact of your efforts via DMA, North America, Europe and Global Maps.
With Vocus Analytics, it takes longer to print a report than to actually generate one. I can plug in dates and the report is ready in about a minute. Creating reports could not be any easier!
Bass Pro Shops
Want to learn more about Vocus Analytics? Sign up for a demo or call 1-800-345-5572.
